Privacy Policy

Last Updated: December 1, 2025

This Privacy Policy explains how we collect, use, store, and protect your information when you use our Li2.ai platform. By using our Service, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1. Account Information

When you create an account, we collect:

  • Email address
  • Password (hashed and salted; we never store plain-text passwords)
  • Login metadata (timestamps, IP address)
  • Information from Sign in with Google, including email address and basic profile info permitted by Google OAuth (e.g., name, profile image)

1.2. Shortlink & Analytics Data

For each click on a shortlink, we automatically collect:

  • IP address
  • User-agent (browser, OS, device type)
  • Referrer URL
  • Timestamp
  • Geolocation (country, region, city; derived from IP)
  • UTM parameters
  • Language preference
  • Screen resolution (if applicable)
  • Click session data (e.g., heatmap interactions)
  • Device or browser fingerprinting identifiers, if enabled

1.3. Cookies & Tracking Technologies

We use:

  • Essential cookies: authentication, session management
  • Analytics cookies: Google Analytics
  • Fingerprinting scripts (for abuse detection or analytics)

1.4. System Logs

For security and debugging, we collect:

  • Server logs (IP, user-agent, error traces)
  • Performance metrics
  • Error logs via OpenObserve

2. How We Use Your Information

We use collected data to:

  • Generate shortlinks and route users to destination URLs
  • Provide analytics dashboards
  • Prevent fraud, spam, and abuse
  • Improve performance and service stability
  • Identify technical issues and diagnose errors
  • Analyze usage patterns to enhance product features
  • Allow account creation, login, and authentication
  • Communicate important updates (security, product notices)

4. Data Storage & Security

4.1. Storage

We store data on servers that we self-host. Data sources include:

• Primary database (account data, link metadata)

• Analytics storage (OpenObserve)

• Google Analytics cloud storage (external)

4.2. Security Measures

We implement:

  • Encryption in transit (HTTPS)
  • Encrypted passwords (bcrypt/argon2)
  • IAM access control
  • Network firewalls
  • Rate limiting and abuse detection
  • Regular server updates and monitoring

5. Data Retention

We retain data according to the following rules:

Users may request deletion of all their data.

Data TypeRetention
Account informationUntil account deletion
Shortlink analyticsBased on owner account plan: Free (7 days), Premium (180 days)
Server logs180 days
Error logs90 days
CookiesBased on browser settings
OAuth tokensRotated regularly

6. Third-Party Services

We use the following external providers:

6.1. Google Analytics

For user behavior analytics and aggregated reporting. Google may collect device identifiers, browser metadata, and usage patterns.

6.2. Google OAuth

For 'Sign in with Google' authentication.

6.3. OpenObserve

For analytics ingestion and error monitoring. Self-hosted but still a separate storage engine.

6.4. Future Payment Providers

(Not currently active) May include:

• International providers (Stripe, PayPal, etc.)

• Local Vietnam gateways (VNPAY, MoMo, ZaloPay, etc.)

These services may process payment information (billing name, email, transaction ID). We do not store full credit card details.

7. Data Sharing

We do NOT sell, rent, or trade personal data.

We may share data only when:

• Required by law (legal requests, subpoenas)

• Necessary to protect our system from attack

• Required to perform service functions (e.g., authentication via Google)

No marketing data is shared with third parties.

8. User Rights

Depending on your location, you may request:

  • Access to your stored data
  • Correction or update of personal data
  • Export of your data (JSON/CSV)
  • Deletion of your account and related data
  • Opt-out of analytics tracking

9. Children's Privacy

Our Service is not intended for children under 13 (or a higher age required by your region). We do not knowingly collect data from children.

10. Changes to This Policy

We may update this Privacy Policy. We will notify users via email or an in-app banner when changes are significant.

11. Contact Us

For questions or data requests, please contact us using the information below.

Contact Us

For questions or data requests:

support@li2.ai