Understand what's impacting conversions on your website
Li2 Session Replay records and analyzes user sessions in the context of campaigns and conversions, so your business and marketing team can make data-driven decisions.
Realtime Session Replay
Session data syncs instantly to your dashboard the moment users interact on your site.
Campaign Attribution
Find and filter sessions by UTM sources, ad campaigns, and ad group details.
Conversion Context
Tied directly to your conversion funnel to pinpoint the reasons behind success or drop-off.
60s Setup
Add a single code snippet or connect directly via Google Tag Manager.
Realtime Session Replay
Session data syncs instantly to your dashboard the moment users interact on your site.
Campaign Attribution
Find and filter sessions by UTM sources, ad campaigns, and ad group details.
Conversion Context
Tied directly to your conversion funnel to pinpoint the reasons behind success or drop-off.
60s Setup
Add a single code snippet or connect directly via Google Tag Manager.
Realtime Session Replay
Session data syncs instantly to your dashboard the moment users interact on your site.
Campaign Attribution
Find and filter sessions by UTM sources, ad campaigns, and ad group details.
Conversion Context
Tied directly to your conversion funnel to pinpoint the reasons behind success or drop-off.
60s Setup
Add a single code snippet or connect directly via Google Tag Manager.
Realtime Session Replay
Session data syncs instantly to your dashboard the moment users interact on your site.
Campaign Attribution
Find and filter sessions by UTM sources, ad campaigns, and ad group details.
Conversion Context
Tied directly to your conversion funnel to pinpoint the reasons behind success or drop-off.
60s Setup
Add a single code snippet or connect directly via Google Tag Manager.
Know exactly what's causing customers to leave
Analytics dashboards show you the results. Li2 helps you analyze each session to understand what happened before your customer left the website.
Traditional Analytics
Analytics Dashboard
You can only identify budget leaks but don't know which elements on the landing page are being overlooked or confusing users.
Li2 Session Replay
Session Insights
Session Insights
Identify bottlenecks between content blocks and where attention disperses.
Scroll depth
See the exact scroll distribution rate by each ad campaign.
Form completion & Drop-off signals
Find the specific form field causing users to abandon the registration form.
Know which content truly captures attention
Not all areas of your website receive equal attention from users. Combining Session Replay with Heatmap helps your marketing team understand:
Based on real data rather than intuition. You can prioritize optimizing the parts that are directly impacting conversions.
Understand the conversion journey, not just individual sessions
Li2 connects interactions into a unified journey so you understand how customers move from first touch to conversion.
Li2 connects Session Replay with:
All displayed in the same timeline.
INTEGRATED ANALYSIS WORKFLOW
Campaign / Traffic Source
Filter sessions directly from UTM parameters of ad campaigns.
Website Session
Record visit session data with Metadata and scroll journey.
Session Replay Analysis
Analyze experience at key bottleneck points.
Lead / Sale Conversion
Record successful lead/checkout with full context.
Customer Journey Sync
Save interaction data to optimize funnel and long-term customer lifecycle.
LI2 SUITE UNIFIED ANALYTICS
Funnel Builder
Identify steps with high drop-off rates in the conversion journey.
Connect ReplaySession Replay
Add session data to find the root cause behind each drop-off.
HeatmapConversion Tracking
Connect website interactions with real business outcomes.
Conversion ContextCustomer Journey
From the first visit to becoming a customer.
Detailed JourneySession Replay is more powerful with Li2's full analytics workflow
Funnel Builder: Know where customers usually drop off
Session Replay: Understand what's happening at that point
Conversion Tracking: Know which sessions led to a lead or sale
Customer Journey: Understand the full journey before conversion
Deploy in minutes. No complex tracking project needed.
Li2 is designed so you can self-implement measurement easily, saving time without building a complex tracking system.
Free consultation & View demoStart collecting data in minutes
Just add a small snippet to your website. Li2 will start recording interaction data and displaying Heatmaps as soon as visitors load the page.
To get session replays and analytics out of the box, install Li2 Analytics on your site
Paste this snippet into the head of every page of your website.
For teams that make data-driven decisions
Every team in a business has different questions. Li2 helps find answers from real website data.
Know which campaigns are generating conversions
Not just CTR or traffic volume. Understand the quality of post-click engagement to allocate ad budgets more effectively.
Know where customers drop off before purchasing
Identify the steps reducing order completion rates to prioritize fixing the right bottlenecks in the checkout funnel.
Evaluate the impact of each website change
Understand how users respond to new interfaces, content, or CTAs before rolling out widely.
Know if the website is helping or hindering lead generation
Understand what is affecting leads and revenue to make clearer marketing investment decisions.
FAQ
Answers to common questions
Sync performance with the Li2 analytics ecosystem
Explore our other smart conversion-supporting features.
Heatmap
View click distribution and mouse movement overviews to quickly identify behavioral hotspots before diving deep into individual session analysis.
Funnel Builder
Build step-by-step conversion funnels, instantly identify unusual drop-off points, and directly open session videos of users who abandoned at that step.
Link Journey
Track the complete journey from the campaign link click through intermediate pages to the actual purchase session.
Customers
Store the interaction history of each customer. Every visit is directly linked to the customer profile in a timeline view.
From session to conversion — in one unified system
Understand the factors directly impacting your conversion rate, campaign traffic quality, and website performance — all integrated neatly in the Pro plan.